DeConi News Feed

BG Green Awards 2015 – First Place in the Communication Agency with Green Project Category for DeConi

28 May 2015, Sofia

DeConi was recognized for the “Become Ecohero!” campaign, the agency developed for Ecopack Bulgaria. The strategic approach of the campaign is based on principles like effective interaction chain, cooperation, innovation, co-creation, long-termism and scale. In just five months, 11,700 school children and their families from nine cities (35% of all 1-8 graders in those cities) became ecoheroes and ambassadors of separate waste collection and nature protection in their communities.